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Source Types
Book
Title
Designing brand identity : a complete guide to creating, building, and maintaining strong brands
Author
Wheeler, Alina.
Published
Hoboken, NJ : John Wiley & Sons, 2003.
Call Number
658.827 Wh562D
Location
สำนักวิทยบริการและเทคโนโลยีสารสนเทศ
Source Types
Book
Title
Branded entertainment : product placement & brand strategy in the entertainment business
Author
Lehu, Jean - Marc.
Published
London ; Philadelphia : Kogan Page, 2007.
Call Number
791.40688 Le524B
Location
สำนักวิทยบริการและเทคโนโลยีสารสนเทศ
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1
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Subject
Advertising -- Brand name products
Subject
Advertising -- Brand name products
Author
Lehu, Jean - Marc (1)
Wheeler, Alina (1)
Subject
Advertising -- Brand name products (2)
Brand name products (1)
Branding (Marketing) -- Management (1)
Industrial design coordination (1)
Logos (Symbols) (1)
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Publish year
2007 (1)
2003 (1)
Source Types
Book (2)
Location
สำนักวิทยบริการและเทคโนโลยีสารสนเทศ (2)